London gets its own Men’s Fashion Week(end)
Michael Flint & Sam Harris, Vogue+ Bureau, London | January 23, 2012
Vogue+ Correspondents Michael Flint & Sam Harris divulges vis-à-vis the plans by British Fashion Council for a brand new Menswear showcase London Collections: Men that will launch in June 2012.
Running from 15th to 17th June, 2012, London will kick start the Menswear calendar with a showcase of British brands and businesses embedded in a cultural programme.
London Collections: Men is a development of the Men’s day at London Fashion Week that has grown in stature and content despite sitting outside of the traditional menswear calendar.
The majority of brands and designers who participate in the Men’s Day at London Fashion Week will be contributing to the showcase.
London’s emerging talent showcases Man, NewGen Men sponsored by Topman and Fashion Forward will support the UK’s most innovative new talents to show during this period.
Some of the iconic British designers such as Margaret Howell, heritage brands such as Aquascutum and Savile Row tailors such as Richard James and E. Tautz will join London Collections: Men to show the breadth of British menswear.
The menswear industry has been growing from strength to strength in past years. “This is true testament that London Collections: Men will not only be a showcase for brands and designers but will form a cross cultural programme creating a festival for Menswear in what will be a truly exciting year for the UK,” revealed Harold Tillman, CBE Chairman of British Fashion Council.
London Collections: Men will form part of the Fashion 2012 Calendar, a central platform under which the industry is able to showcase and celebrate British fashion.